Skip to Main Content
Search the Research Portal
Search
Business Research: Consumer Market Research
Find demographic, lifestyle and spending habit data to understand a target market or audience for your product or service. Here's a primer from Inc. magazine on How to Do Market Research https://www.inc.com/guides/marketing/24018.html
Premium Sites
DemographicsNow
Gather data for any location in the United States, from the national level down to a specific neighborhood.
Read more
Statista
Get data, reports, metrics and infographics for over 170 diverse global industries and markets.
Read More
The New Strategist Series
These digital reference books focus on consumers. spending and demographics.
ProQuest Statistical Abstract of the U.S. 2023 Online Edition
A summary of statistics on the social, political, and economic organization of the United States..
Websites
American Time Use Survey (ATUS)
The ATUS measures the amount of time people spend doing various activities, such as paid work, childcare, volunteering, and socializing.
U.S. Census
Explore U.S. Census data to learn more about your customer base.
QuickFacts, U.S. Census Bureau
U.S. Census provides demographic information about people, education, basic counts, education, income, employment and race.
U.S. Census Bureau's Business Builder (CBB)
Access city and county level information, including consumer spending, demographic, and business-specific data.
Consumer Expenditure Surveys (CE)
The CE provides data on expenditures, income, and demographic characteristics of consumers in the United States.
GreenBook
This directory helps you find market research services, companies, facilities, and consultants.
Google Trends
Explore what the United States is searching for right now.
Bureau of Labor Statistics
Provides data on income, spending and prices.
Arlington County Profile 2022
This annual report provides statistical data, including demographics, development, employment, transportation and community resources.
Arlington County Demographics & Major Statistics 2022
On the Web